Managerial Economics: Applications Of Microeconomics To Management

Course Section Number
ECN
310

Description

Application of microeconomic principles to management decision-making. The concepts of production transformation and cost of output; sales or revenue side of production; demand for product under different market structures and the implications for selling price. Overall application of the above to management decision-making: breakeven analysis, maximization of net income, markup pricing, target return pricing, advertising, estimation of market demand curves, and other case studies.

Division

Business

Subject

Economics

Academic Level

Undergraduate

Credits

1.00 c.u.

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