Managerial Economics: Applications Of Microeconomics To Management

Course Section Number
ECN
310

Description

Application of microeconomic principles to management decision-making. The concepts of production transformation and cost of output; sales or revenue side of production; demand for product under different market structures and the implications for selling price. Overall application of the above to management decision-making: breakeven analysis, maximization of net income, markup pricing, target return pricing, advertising, estimation of market demand curves, and other case studies.

Division

Business

Subject

Economics

Academic Level

Undergraduate

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